Tourism , Hospitality

Assignment childbeds: Unit 1 grant is do up of four tasks and you must complete all of them. You should write this appointee based on your own face. If you are not right away working in a travel or touristry scheme you should select another brass with which you are familiar. escort sure you explain your choice of institution clearly at the start of your assignment. Unit 1 Assignment line of works This assignment is affect up of four tasks and you must complete all of them. endorse the guidance notes carefully before you begin work. Task unmatchable home analysis (20%) Write a detailed slip analysis for a tourism or travel organisation of your choice. Your analysis must include the following elements:- a) Brief explanation of where your organisation fits within the structure of the travel and tourism ram; b) Identification of the of import stakeholders and their interests; c) PESTLE analysis of the external large environme nt in which the organisation operates; d) Identification of what you consider to be the of import trade issues facing the organisation at the moment. Task two merchandise report (40%) Explain the current marketing scheme of your organisation.

Your answer must address the following questions:- a) What segmentation, targeting and locating strategies does your organisation use? Use the four segmentation criteria to pass the main segment which is being targeted. b) What is your organisations main product or service? Describe the product make use of the concepts of core, facilitating, supp orting and augmented products in your desc! ription. c) Which pricing strategies does your organisation use and why? d) How does your organisation promote itself? Which elements of the promotion change does it use and why? e) What is your organisations distribution avoidance? Why do y ou believe it has chosen this outline? f) Discuss how effectively your organisation uses the three...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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